Chameleon Cold Crew reached out asking to collaborate on a series of custom illustrations to help promote their existing Cold Brew Concentrate, as well as their newly launched Oat Milk product. It was an absolute blast working with them on these graphics.
“how to enjoy” guide
These guides were produced to be handed out at in-store sampling stations in an effort to help customers learn unique ways that they can enjoy the product. I also included a set of stickers so that folks could create their own unique combinations and recipes.
The brief for these social graphics included the words “illustrations” and “puns.” As you can imagine, I couldn’t wait to get started. The idea was to highlight different brand attributes associated within a series of puns.